Lead Product Designer
Turning complexity into clarity.
Hi, I'm Luis. I design web and mobile products for B2B and SaaS teams—aligning stakeholders, simplifying decisions, and delivering business impact through collaborative sprints, strong product-engineering partnerships, and scalable systems that drive adoption and customer value.
Strategic Design for Digital Products
What I Do
I help product teams bring clarity to complex systems—whether that means improving usability, visualizing data, or scaling design infrastructure. My work spans product strategy, research, interface design, and data storytelling—all rooted in systems thinking and business impact.
Meet Luis
My design philosophy is simple: clarity above all. I believe great design solves real problems, bridges the gap between users and businesses, and leaves things better than it found them. Over the past decade, I’ve helped teams across SaaS, fintech, and data-heavy platforms turn complexity into intuitive, outcome-driven products.
I’m driven by systems thinking, collaborative leadership, and design that’s as functional as it is beautiful. Whether I’m mapping user journeys, scaling a design system, or mentoring junior designers, my focus stays on what matters most: building experiences that work—visually, technically, and strategically.
When I’m not in Figma or deep in research, you’ll find me experimenting with fermentation—brewing kombucha, baking sourdough, or crafting small-batch cultures. Let’s build something meaningful together.